The Startup's Antidote to Chaos

Stop building features nobody wants. Use this matrix in 4todo to focus your team on the critical path to product-market fit. Prioritize, build, and grow, faster.

DO FIRST

  • Fix a critical bug affecting all users

  • Prepare for an urgent investor pitch meeting

  • Respond to a major security vulnerability

PLAN THIS WEEK

  • Conduct user interviews to validate product roadmap

  • Develop and test core product features

  • Build relationships with potential investors and advisors

DELEGATE

  • Attend a general tech meetup with no specific goal

  • Endless tweaking of the company's internal wiki

  • Responding to every single social media mention immediately

SKIP IF NEEDED

  • Designing the 'perfect' logo instead of shipping the MVP

  • Debating minor internal process changes for hours

  • Building features that no user has asked for

checklist

That's a lot to remember!

Save your progress and never lose track of your tasks

✓Based on the Eisenhower Matrix framework
✓The task list and priorities are clear at a glance
✓Free forever, no credit card

How to Use the Priority Matrix

local_fire_department

Start with Red (Important + Urgent)

Tasks in this quadrant are highly important, and the deadline is right around the corner. It's like having a paper due tonight or a client's system suddenly going down. You have to drop everything else, get on it right now, and give it your full focus. This is your top priority.

calendar_month

Schedule Yellow (Important + Not Urgent)

This is the foundation for your long-term success. These are things that matter for your future but aren't urgent right now, like learning a new skill, exercising, or planning for next month. Because they're not urgent, they're easy to forget. What you need to do is put them on your schedule, set a fixed time for them, and stick to it.

group

Delegate Blue (Not Important + Urgent)

These tasks may seem urgent, but they're not important to you. They're the kind that interrupt your flow, like unnecessary meetings or small favors others ask of you. The best approach is to let someone else handle them or deal with them quickly, and don't let them steal your valuable time.

delete

Skip Gray (Not Important + Not Urgent)

Tasks in this quadrant are neither important nor urgent. They're purely a drain on your time and energy, like mindlessly scrolling on your phone. The best approach is simply not to do them, and save that time for the tasks in the Yellow quadrant.

Frequently Asked Questions

How can the Eisenhower Matrix help my startup succeed?

In a startup, everything feels urgent. The matrix provides a framework to differentiate true, strategic priorities (like user feedback and product development) from 'vanity' tasks. It helps you focus limited resources on what will actually move the needle.

What is the most dangerous quadrant for a startup?

The 'Urgent but Not Important' quadrant can be a startup killer. It's filled with distractions that feel productive but don't contribute to your core goals of finding product-market fit and achieving growth. The matrix helps you identify and minimize these tasks.

Loved by Users

★★★★★
"Thanks to 4todo, our hectic wedding schedule was perfectly organized."
Haoya
Indie Hacker
★★★★★
"4todo was an indispensable helper on my long-distance hike."
Haomega
Fullstack Developer
★★★★★
"Helps me ignore the noise and focus on what moves my work forward."
Ben
Startup Founder

Ready to Get Organized?

Save this task list to your 4todo account and start prioritizing what matters most.

  • ✓Organize tasks using the proven Eisenhower Matrix method
  • ✓Access your checklist from any device, anytime
  • ✓Track progress and stay motivated
  • ✓Customize for your specific situation

No credit card • setup less 1-minute