Eisenhower Matrix for Writers

Writing requires sustained focus that modern life constantly threatens to fragment. Client deadlines compete with personal projects, promotion competes with creation, and research can become sophisticated procrastination. This Eisenhower Matrix template helps writers protect their creative time while managing the business of writing.

DO FIRST
  • Complete article with client deadline today

    Client deadlines are commitments—deliver on time to maintain reputation.

  • Incorporate urgent editor revisions

    Editorial feedback has publication timeline implications—respond promptly.

  • Submit piece before publication cutoff

    Publication deadlines don't move—prioritize final submissions.

  • Address time-sensitive pitch opportunity

    Some opportunities have narrow windows—respond while they're open.

  • Fix critical error in published piece

    Published mistakes damage credibility—correct quickly and transparently.

PLAN THIS WEEK
  • Write first draft of book or passion project

    Personal projects build your voice and career—protect time fiercely.

  • Outline ideas for future articles and stories

    Idea development maintains creative pipeline—invest in future work.

  • Build author platform and reader relationships

    Platform grows through consistent investment—don't neglect visibility.

  • Read widely in your genre and beyond

    Reading feeds writing—invest in creative input regularly.

  • Develop new skills and craft knowledge

    Craft improvement compounds—invest in becoming a better writer.

DELEGATE
  • Respond to every social media comment immediately

    Social engagement can be batched—protect writing time.

  • Answer non-urgent emails about potential work

    Inquiry responses can wait—batch communications to designated times.

  • Research minor details for current project

    Research can become procrastination—set limits and write through gaps.

  • Update website and author bio

    Platform maintenance matters but isn't urgent—schedule periodically.

  • Organize writing files and archives

    File organization has diminishing returns—good enough is sufficient.

SKIP IF NEEDED
  • Read about writing instead of writing

    Learning about craft doesn't replace practice—write first, read about writing later.

  • Perfect first sentence for hours

    First draft perfectionism is resistance—write badly, then revise.

  • Check sales stats or follower counts obsessively

    Metrics checking is anxiety behavior—set boundaries on monitoring.

  • Compare yourself to other writers

    Comparison steals creative energy—focus on your own work.

  • Wait for inspiration instead of writing

    Inspiration follows action—sit down and write regardless of feeling.

That's a lot to remember!

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How to Use the Priority Matrix

Start with Red (Important + Urgent)

Tasks in this quadrant are highly important, and the deadline is right around the corner. It's like having a paper due tonight or a client's system suddenly going down. You have to drop everything else, get on it right now, and give it your full focus. This is your top priority.

Schedule Yellow (Important + Not Urgent)

This is the foundation for your long-term success. These are things that matter for your future but aren't urgent right now, like learning a new skill, exercising, or planning for next month. Because they're not urgent, they're easy to forget. What you need to do is put them on your schedule, set a fixed time for them, and stick to it.

Delegate Blue (Not Important + Urgent)

These tasks may seem urgent, but they're not important to you. They're the kind that interrupt your flow, like unnecessary meetings or small favors others ask of you. The best approach is to let someone else handle them or deal with them quickly, and don't let them steal your valuable time.

Skip Gray (Not Important + Not Urgent)

Tasks in this quadrant are neither important nor urgent. They're purely a drain on your time and energy, like mindlessly scrolling on your phone. The best approach is simply not to do them, and save that time for the tasks in the Yellow quadrant.

Frequently Asked Questions

How can the Eisenhower Matrix help with writer's block?

Writer's block often stems from pressure—the weight of an important project creating paralysis. The matrix helps by scheduling low-pressure writing time in the Important/Not Urgent quadrant. Outlining, freewriting, and exploratory drafts happen in this space, keeping creative muscles active without deadline pressure. When you consistently practice in this quadrant, the intimidating projects become less scary because you've maintained momentum. The matrix also helps identify when 'block' is actually avoidance of Important/Not Urgent work disguised as Not Important busy work.

What is the most important quadrant for a writer's career?

The Important/Not Urgent quadrant is where writing careers are built. This is where you work on the books, scripts, and signature pieces that establish your voice and reputation. Client work in Urgent/Important pays immediate bills, but the work you do without external deadlines—your passion projects, skill development, and platform building—creates your long-term career. The matrix protects this essential investment by making it explicit and helping you defend creative time against the constant pull of urgent demands.

How should writers balance client work with personal projects?

Both matter, but they serve different purposes. Client work (often Urgent/Important) provides income and keeps skills sharp. Personal projects (Important/Not Urgent) build your unique voice and long-term reputation. The matrix helps by making this balance visible and intentional. Block specific times for personal writing before client work fills all available slots. Even 30 minutes daily on Important/Not Urgent creative work compounds significantly over months. Without the matrix making this allocation explicit, client deadlines will consume everything.

How can writers use the matrix to overcome procrastination?

Writer procrastination often hides in Not Important quadrants—reading about writing, perfecting trivial details, checking social media, or organizing files. The matrix makes this pattern visible. When you notice you're spending time in NN or NU quadrants instead of writing, you can consciously redirect. The framework also helps by breaking 'write the book' into smaller tasks that feel less overwhelming. Categorization itself becomes a productive use of avoidance energy, leading back to actual writing through a manageable path.

How much time should writers protect for creative work?

Protect your best cognitive hours for Important writing—typically morning for most people, though this varies. Aim to spend at least 50% of your writing time on Important quadrants combined, with conscious investment in Important/Not Urgent personal projects. The matrix helps you audit where time actually goes versus where you intend it to go. Many writers are shocked to discover how little time reaches their most important work once client demands, promotion, and administration are tracked. Make the allocation visible, then adjust intentionally.

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